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Grow your small business without being there 24/7
Tips on how to expand to other markets, grow your business, and set yourself up for acquisition.
A question that often comes up when working with entrepreneurs is how to grow the business into other markets without needing to constantly travel and be present 24/7.
Is your goal to expand your geographic footprint, open more locations, and maybe even eventually sell your company? Learning how to delegate, hire, and build relationships are essential components to achieving this goal and can be achieved by following these 3 steps.
ONE: Client referrals/Social proof
To grow your small business and expand to other markets, testimonials and social proof are key. I was recently talking to one of my clients about his niche commercial cleaning business and the importance of receiving testimonials and social proof from clients.
One way to do this is by setting up a Yelp account. Yelp reviews will help you build a list of testimonials that will improve your credibility as you expand into markets where people don’t know you. To some, this seems obvious, but I’m surprised at…